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Digital skills for small businesses

A new campaign has been launched to help show small businesses that doing more online will save them time and money, and that it can be done quickly and cheaply without IT expertise.

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The national Digital Capabilities campaign (part of the Business is GREAT Britain campaign) has now launched and is providing £2 million of funding to 22 Local Enterprise Partnerships across the UK to help small local businesses increase their digital presence.

SMEs in the Leeds City Region area can benefit from this funding through a range of free master classes and sessions lead by leading industry professionals all focusing on how to make the most of being online for your business.

The Big Social Media event will be coming to Leeds in early February 2015 (date TBC) and there are a number of free master classes on various digital activities already programmed in for 2015.

The topics include;

• Digital Marketing
• Social Media for Business
• Search engine optimisation
• Getting more enquiries from your website.
• Cloud Computing (subject to demand).

If you wish to book a place on the Big Social Media event or a master class please call for more information on 0845 144 0040 or email [email protected]

More information about business support and the events on offer on our Business Support pages.

Top facts about why getting online is good for your business:

• Research released today shows that more than half of the public (55%) find it difficult to support local small firms because often these businesses aren’t online.

• Figures show that as many as 2 million (39%) sole traders and small companies are missing out on business because they have no online presence.

• Over half of customers (52%) go straight to search engines when looking to buy from local businesses, nearly double the number that ask for word-of-mouth recommendations.

Research compiled by Censuswide between 13-18 November 2014. 2,191 members of the public were polled as part of the research.

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